Aldi has been deemed liable for copyright infringement regarding its children's snack food packaging, which allegedly mirrored a competitor's designs. The controversy arose after Aldi revamped its Mamia brand in August 2021, featuring a cartoon owl that closely resembled the packaging of Hampden Holdings' Baby Bellies. Following a complaint from Hampden, Aldi faced legal action concerning eleven product designs. Federal court Justice Mark Moshinsky criticized Aldi's actions as "flagrant," noting that the supermarket had explicitly instructed its design team to use Baby Bellies as a benchmark. Although Aldi modified its packaging, it was found liable for damages related to the puff products.
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Read the full article on the original webpage: https://www.theguardian.com/business/2024/dec/19/aldi-copyright-breach-baby-bellies-designs-australia-court-ntwnfb
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