On March 28, 2025, the National Intellectual Property Administration (CNIPA) of China convened a press conference to outline its objectives following the recent National People’s Congress and to embody the essence of General Secretary Xi Jinping’s significant address delivered during the Congress. Heng Fuguang, the spokesperson and director of CNIPA, articulated a commitment to actualize this vision across seven key dimensions: enhancing the legal framework governing intellectual property rights; elevating the quality of intellectual property generation; optimizing the efficiency of intellectual property utilization; fortifying the protection of intellectual property; refining public services related to intellectual property rights; broadening international collaboration and dialogue on intellectual property matters; and reinforcing the foundational elements necessary for the advancement of intellectual property. Noteworthy announcements from the conference included plans to expedite revisions to the Trademark Law, as previously highlighted in the Opinions on Further Improving the Business Environment in the Field of Intellectual Property, as well as updates to the Regulations concerning the Protection of Integrated Circuit Layout Designs. Additionally, there is a push to integrate artificial intelligence models into examination processes, alongside a commitment to deepen the trademark brand strategy, fostering the emergence of more “national fashion brands” and transitioning from a model of "Made in China" to one of "Created in China," thereby enhancing the branding of Chinese products. Moreover, CNIPA aims to bolster protections for foreign-related intellectual property, refine the guidance system for overseas intellectual property disputes, and safeguard the legitimate interests of Chinese enterprises abroad. Plans are underway for the development of the “15th Five-Year Plan” for intellectual property, which will include enhancing the overseas risk early warning mechanism to monitor disputes, such as 337 investigations and cross-border e-commerce litigation. Notably, CNIPA reported acceptance of 345,000 patent pre-examination requests, with an average authorization period for invention patents post-pre-examination being under three months.
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